The variable reward loop: how apps are designed to be addictive
Explains the slot-machine mechanics built into social media and games, and why understanding this makes quitting harder.
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Why app timers and screen time limits fail
Research-backed look at why self-set limits are ineffective and what psychological mechanisms cause people to bypass them.
Loss aversion: why betting against yourself works
Explains the behavioral economics principle behind Reto — why the fear of losing money is a stronger motivator than the hope of gaining it.
Social accountability and behavior change: the research
Review of studies showing that commitments made to another person are significantly more likely to be kept than private resolutions.